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first_imgMelissa Javan10 August 2016What hair products do you use for the characters Charmaine Meintjies and Paula van der Lecq? This is one of the questions asked by fans of one of South Africa’s favourite soapies, 7de Laan.Watch an episode of 7de Laan:The characters’ lookIzelle Bodenstein, Nicola Roodt and Theola Booyens are in the hair and makeup department of the soapie. They make sure the actors look their part for every scene.Anything related to skin, whether it’s covering a tattoo or creating a bruise from a fall, these three women are trained to do it. They also take care of the actors’ hair, which includes weekly or monthly cuts, wig placements and extensions.Before the makeup artists start their work, Roodt says they get a sketch about each character’s background. “The creative director and the head of department decide what they want. We then discuss with them what would work for that character and the actor.”Every person is different. You have to look at what suits that person’s hair or whatever.”Roodt says they have certain scenes written on a board for each episode. “For instance, if there is a kissing scene coming up, you can’t give the female actor red lips. You don’t want the residue of the red lipstick to be on the man. So you give the female actor a natural lipstick colour.”She also says each actor gets their own bag to take on set, containing their makeup. A standby make-up assistant does touch-ups during filming. “Hygiene is important, so no-one shares products. Each actor gets their own – whether it is an eye pencil or anything going on the eyes and lips.” Drawings of each character’s face are posted on the wall of the makeup department. (Image: Melissa Javan)Bodenstein worked in a hair salon before she started at 7de Laan in 2006. She prefers the pressure of working in the film industry, she adds.Fans often call the show for tips on how to look like a certain character. Popular characters’ hairstyles include Paula van der Lecq, Emma le Roux, Kim Conradie and Charmaine Meintjies. “I am off on weekends, so I have done some of the fans’ hair according to certain characters. Sometimes people want to know what makeup we use on a certain actor’s face.” Everything in its place and organised – each character has their own bin for makeup. (Image: Melissa Javan)The clothesMpho Mhaladi works in the wardrobe department. “People think I just pick clothes. I don’t. There is much more to it. [Picking the clothes] depends on where the storyline is going, the emotion of a scene, how it is going to look on a body type, who the character is, and what their status is – I have to consider all of that!”Mhaladi says the clothes of a character influence the style of hair and makeup.Actor Ingrid Paulus walks in; she likes a certain dress. But it does not compliment Paulus’s body type. “We are going to rework that dress. We rework whatever does not work on the body and make it fit.” Mpho Mhaladi, wardrobe assistant, with 7de Laan actor Ingrid Paulus, who plays the character Vanessa Meintjies. (Image: Melissa Javan)Mhaladi says her department also makes sure that colours don’t block on a set. “For instance, a person standing in front of certain colour background can’t wear the same colour as the background.”Not everyone can be in a plain shirt. We have to put in a print here and there.”Actors in the same scene also need to wear different colours. In one scene, for example, when the character Marko Greyling (Francois Lensley) introduces an artist at his restaurant, he is wearing a light blue shirt. Mhaladi has to get the artist to change into a dark blue shirt.The beginningRosa-mari Erasmus, publicist for 7de Laan, says the first episode was broadcasted on 4 April 2000. “Our existence is 16 years. In March 2017, we will celebrate our 4 000th episode.”When 7de Laan started, it was only broadcasted on Tuesdays. After that we then had an episode on a Tuesday and a Thursday. The viewers asked that we should do more episodes per week. We are now broadcasting daily from Monday to Friday.” The soapie 7de Laan has a total of 120 crew members, although not all of them work on each episode. One episode is recorded per day on average during Monday and Friday. (Image: Melissa Javan)Danie Odendaal is the creator and producer, having got the idea for the story when he was living in Melville, Johannesburg years ago. He used to drink coffee regularly at his favourite coffee shop and watch people. He made up fictitious characters based on what he saw.Oppiekoffie, the coffee shop, was originally called Die Koffiekan (the coffee jar), which was also the working title of the series. Another suggestion was Hoe Meer Dae (Afrikaans for “days of our lives”). 7de Laan was eventually chosen because it portrayed a place where people lived and worked.Erasmus says there are 120 people in the crew, excluding the actors. “The crew members, for example, include the accountant, the camera men and those in the wardrobe department. The crew is anyone who is not an actor.” While shooting a scene, there are standby staff on set. For instance, the standby of the makeup department makes sure the actors’ hair stays in place when the cameras are not rolling. (Image: Melissa Javan)The making of an episodeOn 4 August, journalist Melissa Javan visited the set, the day the crew and actors were busy filming their 3 900th episode. It will air on 20 October.Erasmus says this episode is part of series 17; a series runs for a year. A total of 260 episodes are recorded each year.Erasmus explains how an episode is created:Every Monday, the head storyliner and her team brainstorm the characters on whom they want to focus for a week’s episodes. From Monday to Friday, these episodes are recorded. Sometimes, six episodes are recorded during that work week.The ideas are pitched to the SABC’s commissioning editor, who will decide if the stories are in line with the broadcasting standards.The storyliner grids the scenes they want.This grid is sent to the storytellers. They then work on the script, which includes dialogue for the scenes.There is a heads of department meeting on the Thursday to discuss the episodes, where they talk about issues such as the hair and makeup.Actors get the grid – not the script yet – about a month ahead of time. They try to get into character and prepare themselves emotionally. Later they get the script to practise their words.Some of the things that take place on the day an episode is filmed:On the day of the episode, call sheets are done. Certain scenes of that episode are recorded first. For instance, scenes in the deli-set will be recorded and finished, after which the crew and actors go to another set.The actors do a rehearsal scene first and practise their lines on the set.There are four directors, but only one of them works on an episode. The director of the episode gives the actors and the extras details about where they should stand when they are saying their lines, among other instructions.Scenes are then recorded from different angles. The box producer gives notes through the floor manager’s earphones about what changes he or she wants the actors or crew to make on the scene.Some of the things that take place after an episode is filmed:In post-production, scenes are put together for an episode.Every Monday people such as the art director, one of the producers and the SABC’s commissioning editor discuss the scenes in the episode. For instance, they will decide what scenes should be redone.Music and sound effects are added.Sub-titles are added.Finally, the episodes are sent to the SABC to be broadcast.Would you like to use this article in your publication or on your website? See Using SouthAfrica.info materiallast_img read more

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first_imgRole of Mobile App Analytics In-App Engagement Why IoT Apps are Eating Device Interfaces antone gonsalves Related Posts What it Takes to Build a Highly Secure FinTech …center_img Just looking at ads is bad enough, so who would want to talk to them? While many people would likely answer “no one,” voice-recognition software maker Nuance says the opposite is true.What Is A Voice Ad?Wanting in on the booming mobile ad market, Nuance developed a way for people to chat with ads much as they do with Siri on the iPhone. Called Voice Ads, the technology works off the Internet connection of any iOS or Android mobile device.Voice-recognition software has been around for years, but remains relatively immature as a form of communication between humans and computers. Founded in 1994, Nuance has been developing the technology longer than most other companies. Nuance’s technology reportedly powers Apple’s Siri, although neither company will confirm it.Nuance’s voice-ad technology is available today through the mobile ad frameworks of Jumptap,Millennial Media and Opera Mediaworks. An ad framework is what developers embed into their mobile apps, so they can display advertising distributed by an ad network.Advertisers using Nuance’s software development kit could build two-way communications requiring only “Yes” and “No” answers – or ones with more complicated responses. An example of Voice Ads can be seen on YouTube.The development process is not self-service, though. Ad developers have to work directly with Nuance to connect the advertising to the company’s voice-recognition servers over the Internet. And because the technology is so new, it isn’t supported in third-party rich-media ad creation tools, except Celtra.Talking To Ads Could Make SenseIn many ways, Voice Ads make sense on a smartphone. Why fiddle with clicking on tiny links and trying to type on a 4-inch screen, when you can click once and start talking with a brand?As people get comfortable talking to their smartphones through personal assistants like Siri, it’s possible they could be enticed into starting a conversation through a product discount or promotional pricing. According to Nuance, advertisers see lots of potential.“When you actually have a live conversation with an ad, it’s sort of like you’re creating more of a tight relationship with the brand itself, because you’re having a discussion with it,” said Peter Mahoney, chief marketing officer for Nuance. “The brand feels more responsive. It feels like something you can actually have a real live relationship with.”While the thought of having a “tight relationship” with an ad may sound absurd, there is big money at stake. Worldwide mobile advertising revenue is expected to hit $11.4 billion this year, reaching $24.5 billion by 2016, according to Gartner. The key is the quality of the experience. Nuance’s technology will have to convince people they are actually having a meaningful, two-way conversation. Advertisers will have to give potential customers something in return for having that conversation with a brand.Speech is continuing to evolve as a means of communication with computers. As people get used to talking to the machines they use in their everyday lives, the jump to talking to an ad may not seem so extreme.Image courtesy of ShutterStock. Tags:#advertising#mobile advertising#Nuance#Siri#smartphones#speech recognition#voice ads The Rise and Rise of Mobile Payment Technologylast_img read more

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first_imgThe Associated Press reported this week on the growth of lightsaber dueling in France , after the French fencing federation gave the nascent sport its official blessing.The International Fencing Federation, or FIE, said Tuesday that although it doesn’t include lightsaber fencing as one of its official disciplines, it is “interested in how this new event progresses.”FEATURED STORIESSPORTSPrivate companies step in to help SEA Games hostingSPORTSUrgent reply from Philippine ‍football chiefSPORTSPalace wants Cayetano’s PHISGOC Foundation probed over corruption chargesResponding to AP questions sent two weeks ago, federation official Serge Timacheff said the FIE has been in touch with France’s federation about lightsaber events, rules, and equipment.By email, Timacheff said: “We are always watching new trends in swordplay, and we are interested in observing the development and adoption of it in the French Fencing Federation.” PDEA chief backs Robredo in revealing ‘discoveries’ on drug war Sports Related Videospowered by AdSparcRead Next Grace Poe files bill to protect govt teachers from malicious accusations ‘We are too hospitable,’ says Sotto amid SEA Games woes Urgent reply from Philippine ‍football chief Oil plant explodes in Pampanga town PH underwater hockey team aims to make waves in SEA Games PLAY LIST 02:42PH underwater hockey team aims to make waves in SEA Games01:44Philippines marks anniversary of massacre with calls for justice01:19Fire erupts in Barangay Tatalon in Quezon City01:07Trump talks impeachment while meeting NCAA athletes02:49World-class track facilities installed at NCC for SEA Games02:11Trump awards medals to Jon Voight, Alison Krauss MOST READ View comments LATEST STORIES PARIS — The international governing body of fencing is giving a qualified thumbs-up to France’s embrace of lightsaber duels.ADVERTISEMENT Boxing official warns time running out in Olympic standoff Private companies step in to help SEA Games hosting US judge bars Trump’s health insurance rule for immigrants SEA Games hosting troubles anger Duterte Don’t miss out on the latest news and information. last_img read more

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first_imgSEA Games hosting troubles anger Duterte MOST READ Philippine Arena Interchange inaugurated Private companies step in to help SEA Games hosting PH underwater hockey team aims to make waves in SEA Games PLAY LIST 02:42PH underwater hockey team aims to make waves in SEA Games01:44Philippines marks anniversary of massacre with calls for justice01:19Fire erupts in Barangay Tatalon in Quezon City01:07Trump talks impeachment while meeting NCAA athletes02:49World-class track facilities installed at NCC for SEA Games02:11Trump awards medals to Jon Voight, Alison Krauss View comments DA eyes importing ‘galunggong’ anew LATEST STORIES FILE – Russell Westbrook #0 and Paul George #13 of the Oklahoma City Thunder celebrate a dunk during the first half against the Los Angeles Lakers at Staples Center on January 02, 2019 in Los Angeles, California. Harry How/Getty Images/AFPOklahoma City Thunder stars Russell Westbrook and Paul George have both undergone successful surgeries to fix injuries ahead of next season, the club announced on Tuesday.Westbrook went under the knife to repair a ligament in his left hand and had also undergone an arthroscopic procedure on his right knee, the club said.ADVERTISEMENT Nuggets on verge of Western Finals trip after blowout of Trail Blazers Don’t miss out on the latest news and information. Cayetano: Senate, Drilon to be blamed for SEA Games mess The 2016-2017 NBA MVP is expected to be fit to return to basketball activities in three weeks, the club said.George meanwhile had elective surgery on his right shoulder to address a tendon tear. He also faces further surgery on his left shoulder to repair a torn labrum, the team said.FEATURED STORIESSPORTSPrivate companies step in to help SEA Games hostingSPORTSPalace wants Cayetano’s PHISGOC Foundation probed over corruption chargesSPORTSSingapore latest to raise issue on SEA Games food, logisticsNo timetable was given for George’s likely return, with the club saying only that an update would be given ahead of the 2019-2020 season.Westbrook and George were key figures once again for the Thunder this season before the team exited in the opening round of the playoffs. Ethel Booba twits Mocha over 2 toilets in one cubicle at SEA Games venue Hontiveros presses for security audit of national power grid Panelo: Duterte ‘angry’ with SEA Games hosting hassles Westbrook averaged a triple-double for the third consecutive year (22.9 points, 11.1 rebounds, 10.7 assists), the first player in NBA history to accomplish the feat.George meanwhile averaged career highs in points (28), rebounds (8.2), assists (4.1) and steals (2.21).Sports Related Videospowered by AdSparcRead Nextlast_img read more

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